Tuesday, 18 March 2008 11:36 AM
SANTA CLARA, CA-FEBRUARY 21, 2008-NVIDIA®
Corporation, the world leader in visual computing technologies, has
unveiled the first graphics processing unit (GPU) of its
next-generation GeForce® 9 Series that may offer the largest
single-generation performance jump in the Company's history. Introduced
today, the NVIDIA GeForce 9600 GT GPU delivers up to 116%[i] more performance than its predecessor at a price below $199.
"After going to all the GeForce LANs and seeing the rigs that gamers
play on, we wanted to kick off the GeForce 9 with the perfect GPU for
gamers," said Ujesh Desai, general manager of GeForce desktop GPUs at
NVIDIA. "The first product to be introduced in the GeForce 9 family
gives gamers the horsepower to play cutting-edge DirectX 10 games at a
price they will love and can afford."
A point has been reached in PC gaming where the graphics horsepower requirements to play popular games such as Call of Duty 4 and Unreal Tournament 3
at high-definition resolutions such as 1900x1200 and above, with
high-image-quality features enabled, may have outpaced a lot of the
installed hardware. Until now, graphics processors capable of
delivering playable frame rates at those stressful settings have cost
in excess of $400. With the GeForce 9600 GT GPU, immersive gaming with
incredible graphics is now within the reach and budget of PC gamers for
less than $199.
"NVIDIA continues to innovate in hardware technology so that game
enthusiasts and consumers can fully experience the incredible graphics
offerings in Microsoft's operating systems, including Windows Vista,"
said Kevin Unangst, senior global director of Games for Windows,
Microsoft. "The new GeForce 9600 GT GPU further extends NVIDIA's
ability to deliver improved DirectX 10 performance on Windows Vista at
an affordable price point, so that anyone and everyone can have an
amazing gaming experience."
The new GeForce 9600 GT GPU shows an improved performance-per-watt
ratio compared to its predecessor as well as improved compression
efficiency. In addition to 64 stream processors-each individually
clocked at a blazing-fast 1625 MHz-and a 256-bit memory interface
running at 900 MHz, the GeForce 9600 GT GPU is designed for the new
PCIe 2.0 bus standard and features backwards compatibility with the
original PCIe standard.
The GeForce 9600 GT GPU also improves high-definition video playback on everyday PCs by leveraging NVIDIA PureVideo®
HD technology to deliver high-quality playback of HD DVD and Blu-ray
movies. The new programmable video-processing engine takes on all of
the high-definition H.264 video decoding, freeing the CPU to perform
other tasks, while significantly reducing power consumption, heat, and
noise. Spectacular picture clarity and vibrant color is achieved with
advanced video processing technology

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Filed Under: News
Monday, 10 March 2008 10:20 AM
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Filed Under: News